1. Introduction and Acceptance

These Terms of Service ("Terms") constitute a legally binding agreement between you (whether personally or on behalf of an entity, "you" or "User") and LeadToWork ("we," "our," or "us") concerning your access to and use of our multi-brand customer relationship management (CRM) platform for trade services (the "Service").

By creating an account, accessing, or using any part of our Service, you acknowledge that you have read, understood, and agree to be bound by these Terms, our Privacy Policy, and any additional terms and policies referenced herein.

2. Definitions

• "Service" refers to the LeadToWork platform, including all features, applications, content, and services provided.
• "Brand" refers to a business entity using our platform to manage their leads, customers, and operations.
• "User" refers to any individual who accesses or uses the Service, including brand owners, team members, providers, and customers.
• "Content" refers to text, data, information, images, and other materials submitted to or generated through the Service.
• "Provider" refers to service professionals who receive and work on leads through the platform.

3. Eligibility and Account Requirements

3.1 Age Requirement

You must be at least 18 years of age to use our Service. By using the Service, you represent and warrant that you meet this age requirement.

3.2 Business Authorization

If you are using the Service on behalf of a business entity, you represent and warrant that you have the authority to bind that entity to these Terms and that the entity agrees to be bound by these Terms.

3.3 Account Registration

To access certain features, you must create an account. You agree to:

• Provide accurate, current, and complete registration information
• Maintain and promptly update your account information
• Maintain the security and confidentiality of your login credentials
• Accept responsibility for all activities under your account
• Notify us immediately of any unauthorized access or security breach

3.4 Account Types and Roles

The Service supports multiple user roles with different permissions and capabilities. Your access level is determined by your assigned role(s) within each brand. Role assignments are managed by brand administrators and may change at their discretion.

4. Service Description

LeadToWork provides a multi-tenant CRM platform that enables trade service businesses to:

• Capture and manage leads from various sources (web forms, Facebook Lead Ads)
• Generate AI-powered project estimates and quotes
• Coordinate with service providers and team members
• Manage multiple brands under a single account
• Track customer communications and project status
• Integrate with third-party advertising and analytics platforms

We reserve the right to modify, suspend, or discontinue any aspect of the Service at any time, with or without notice, for any reason, including but not limited to maintenance, updates, or security concerns.

5. User Responsibilities and Conduct

5.1 Acceptable Use

You agree to use the Service only for lawful purposes and in accordance with these Terms. You will not use the Service to:

• Violate any applicable laws, regulations, or third-party rights
• Send spam, unsolicited communications, or engage in harassment
• Upload or transmit malicious code, viruses, or harmful content
• Attempt to gain unauthorized access to any part of the Service
• Interfere with or disrupt the Service or servers connected to it
• Scrape, harvest, or collect data without authorization
• Impersonate any person or entity or misrepresent your affiliation
• Use the Service for any fraudulent or deceptive purposes

5.2 Content Responsibility

You are solely responsible for all Content you submit, post, or transmit through the Service. You represent and warrant that:

• You own or have the necessary rights to use and share such Content
• Your Content does not infringe any third-party intellectual property rights
• Your Content is accurate and not misleading
• Your Content complies with all applicable laws and these Terms

5.3 Data Protection Compliance

If you process personal data of EU residents through our Service (as a brand/data controller), you agree to comply with GDPR and all applicable data protection laws. You must ensure you have appropriate legal bases for processing and provide necessary privacy notices to your customers and leads.

6. Intellectual Property Rights

6.1 Our Intellectual Property

The Service, including its original content, features, functionality, design, and underlying technology, is owned by LeadToWork and is protected by copyright, trademark, patent, trade secret, and other intellectual property laws. Our trademarks, logos, and service marks may not be used without our prior written consent.

6.2 License to Use

Subject to these Terms, we grant you a limited, non-exclusive, non-transferable, revocable license to access and use the Service for your internal business purposes. This license does not include the right to:

• Modify, copy, or create derivative works of the Service
• Reverse engineer, decompile, or disassemble any part of the Service
• Remove or alter any proprietary notices or labels
• Sublicense, resell, or redistribute the Service

6.3 Your Content License

You retain ownership of your Content. By submitting Content to the Service, you grant us a worldwide, non-exclusive, royalty-free license to use, reproduce, modify, and display such Content solely as necessary to provide and improve the Service. This license terminates when you delete your Content or account, except for Content shared with others or reasonably retained in backups.

6.4 AI-Generated Content

Content generated by AI features within the Service (such as project estimates) is provided for informational purposes only. While we strive for accuracy, AI-generated content should be reviewed and verified before use in business decisions.

7. Privacy and Data Usage

Your privacy is important to us. Our collection, use, and disclosure of personal information is governed by our Privacy Policy, which is incorporated into these Terms by reference. By using the Service, you consent to our data practices as described in the Privacy Policy.

For brands using our platform, we act as a data processor on your behalf. You remain the data controller for your customers' and leads' data. A Data Processing Agreement (DPA) is available upon request for enterprise customers.

8. Third-Party Services and Integrations

The Service may integrate with or contain links to third-party services (such as Facebook, Google, payment processors). These third-party services are not under our control, and we are not responsible for their content, privacy policies, or practices.

Your use of third-party services is governed by their respective terms and conditions. We encourage you to review the terms and privacy policies of any third-party services you connect to our platform.

9. Fees, Payment, and Subscriptions

9.1 Service Tiers

The Service may be offered under various pricing tiers, including free and paid plans. Features and limitations vary by tier. Current pricing and plan details are available on our website or upon request.

9.2 Payment Terms

For paid subscriptions, you agree to pay all applicable fees as described at the time of purchase. Fees are non-refundable except as required by law or as expressly stated in these Terms.

9.3 Price Changes

We may modify our pricing at any time. Price changes will not affect current subscription periods but will apply upon renewal. We will provide at least 30 days' notice of price increases for existing subscribers.

10. Disclaimers

To the fullest extent permitted by applicable law, we disclaim all warranties, express or implied, including but not limited to:

• Implied warranties of merchantability, fitness for a particular purpose, and non-infringement
• Warranties that the Service will be uninterrupted, secure, or error-free
• Warranties regarding the accuracy or reliability of any information obtained through the Service
• Warranties that AI-generated estimates or recommendations will be accurate or suitable for your needs

You acknowledge that your use of the Service is at your sole risk. We do not guarantee specific results from using the Service.

11. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW:

• LeadToWork shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including but not limited to loss of profits, data, business opportunities, goodwill, or other intangible losses.
• Our total liability for any claims arising from or related to these Terms or the Service shall not exceed the greater of (a) the amount you paid us in the 12 months preceding the claim, or (b) EUR 100.
• These limitations apply regardless of the theory of liability (contract, tort, strict liability, or otherwise) and even if we have been advised of the possibility of such damages.

Some jurisdictions do not allow the exclusion or limitation of certain warranties or liabilities. In such jurisdictions, our liability shall be limited to the maximum extent permitted by law.

12. Indemnification

You agree to indemnify, defend, and hold harmless LeadToWork and its officers, directors, employees, agents, and affiliates from and against any and all claims, damages, losses, liabilities, costs, and expenses (including reasonable legal fees) arising from or related to:

• Your use or misuse of the Service
• Your violation of these Terms
• Your violation of any third-party rights, including privacy or intellectual property rights
• Your Content or data processed through the Service
• Any claims by your customers, leads, or end-users

13. Termination

13.1 Termination by You

You may terminate your account at any time by contacting us or using the account deletion feature (when available). Upon termination, your right to use the Service will immediately cease.

13.2 Termination by Us

We may suspend or terminate your access to the Service immediately, without prior notice or liability, for any reason, including but not limited to:

• Violation of these Terms
• Conduct that we determine is harmful to other users or us
• Extended periods of inactivity
• Requests by law enforcement or government agencies
• Discontinuation or modification of the Service

13.3 Effect of Termination

Upon termination, all licenses and rights granted to you will immediately cease. We may delete your account and Content, subject to our data retention policies and legal obligations. Provisions that by their nature should survive termination shall survive (including ownership, disclaimers, indemnification, and limitations of liability).

14. Governing Law and Dispute Resolution

14.1 Governing Law

These Terms shall be governed by and construed in accordance with the laws of Hungary, without regard to conflict of law principles. For users in the European Union, this choice of law does not deprive you of the protection afforded by mandatory provisions of consumer protection laws in your country of residence.

14.2 Dispute Resolution

Any disputes arising from these Terms or your use of the Service shall first be attempted to be resolved through good-faith negotiations. If informal resolution is unsuccessful, disputes shall be submitted to the exclusive jurisdiction of the courts of Budapest, Hungary.

14.3 EU Consumer Rights

If you are an EU consumer, you may also bring proceedings in the courts of your country of residence. You may also use the European Commission's Online Dispute Resolution (ODR) platform at https://ec.europa.eu/consumers/odr.

15. General Provisions

15.1 Entire Agreement

These Terms, together with our Privacy Policy and any other policies referenced herein, constitute the entire agreement between you and LeadToWork regarding the Service.

15.2 Severability

If any provision of these Terms is found to be unenforceable or invalid, that provision shall be modified to the minimum extent necessary to make it enforceable, and the remaining provisions shall continue in full force and effect.

15.3 Waiver

Our failure to enforce any right or provision of these Terms shall not be considered a waiver of that right or provision. Any waiver must be in writing and signed by an authorized representative.

15.4 Assignment

You may not assign or transfer these Terms or your rights hereunder without our prior written consent. We may assign these Terms without restriction.

15.5 Force Majeure

We shall not be liable for any failure or delay in performance due to circumstances beyond our reasonable control, including but not limited to natural disasters, war, terrorism, strikes, government actions, or internet service disruptions.

15.6 Notices

We may provide notices to you via email to your registered email address, through the Service interface, or by posting on our website. Notices are deemed received 24 hours after email is sent or notice is posted.

16. Changes to These Terms

We reserve the right to modify these Terms at any time. We will notify you of material changes by:

• Posting the updated Terms with a new effective date
• Sending email notification to your registered email address
• Displaying a notice upon your next login to the Service

Your continued use of the Service after changes become effective constitutes your acceptance of the revised Terms. If you do not agree to the modified Terms, you must stop using the Service.

17. Contact Information

If you have any questions about these Terms of Service, please contact us: